Leadership
Sets the direction for the year and holds the whole thing together.

Real problems. Real people. Real impact.
TUM Business Game connects multidisciplinary talent with companies and research institutions to solve real-world problems and turn the best ideas into lasting impact.
Who we are
Since 2016, TUM Business Game has been Munich's largest student-run case competition. Companies bring a real problem, multidisciplinary student teams work it for two and a half days, and the best solutions go back to the people who own the problem.
How it works
We bring together real problems and multidisciplinary talent, and turn the results into research, products, ventures and better decisions.
Companies, research institutions and the public sector bring questions they actually need answered.
Students from engineering, business, computer science and the sciences form teams around each problem.
Research insights, strategies, prototypes and concepts, presented to the people who own the problem.
Stronger companies, sharper research, and students who have solved something real before they graduate.
Our formats
The case competition is where it started. Around it, workshops through the year with our partners.
The flagship. Sixty selected students, real challenges from partner companies, two and a half days in Munich every March.
Learn moreSessions through the year with our partners: case-interview practice, industry deep-dives and skills you will use in the competition and after it.
Learn moreEvent Hub
From workshops and networking sessions to the flagship competition, this is where you find what is coming up next and how to be part of it.
Clear, confident, compelling: a TUM BG Academy workshop with Katya Barry on public speaking. How to tell a story, how to sell yourself, and how to own the room — with the reminder that confidence is what preparation leaves behind.
Priscilla Rodrigues, a recruiter at Canadian Solar, takes the hiring process apart from the employer’s side: what recruiters actually look for, how to hold your nerve in a high-stakes interview, and how to turn your own experience into a story that lands.

June 17th, 2026 · Lio Office
Lio (formerly askLio) set a challenge at TUM Business Game 2026, so the team went behind the scenes to see how they run it. Magdalena Sternecker and Lia Hofmann walked us through their approach to B2B sales and pitching: how a technical product becomes a pitch anyone can follow, what it takes to build a culture that stops to celebrate a win, and how to hold momentum through a modern sales cycle.
Meet our team
TUM Business Game is organised by a team of students from different universities and disciplines, united by one goal: give people the chance to solve something real before they graduate.
Sets the direction for the year and holds the whole thing together.
Brings in the companies that set the challenges and back the event.
Everything you see, read and scroll past. The campaign, the brand, the posts.
Real challenges
Every edition since 2017, a company has brought a problem it actually needed solved. These are the ones that did.
Partners & Sponsors








Get in touch
Student, company, researcher or investor: there is an inbox for you, and a person behind it.